Name: lift
Start: 2020-04-02T13:00:00-04:00
Location: A'DAM Tower

Due to Corona/COVID-19, this event has been postponed until further notice.

Upgrade your journey

Travelers today expect more from their experiences. But the online environment is becoming increasingly complex. So the question is:

How do you cut through the noise and provide your travelers with an experience that stands out?

Join us at the A’dam Tower and enjoy stunning views across Amsterdam as we explore the elements that create a winning journey, from start to finish. You’ll hear an inspiring keynote from web psychology and online behaviour expert Nathalie Nahai, gain actionable insights from our industry experts, and network with leading travel businesses.

Why should you attend?

Understand web psychology

Discover the psychological dynamics behind consumer behaviour in our keynote.

Give your CX a lift

Explore how to drive conversions and power your growth from our in-house experts.

Network with peers

Share ideas with the world’s leading travel companies and find solutions together.

Have fun

Great food, amazing views, drinks, music, and much more.

Upgrade your journey

Customers expect more from their experiences today. But the online environment is becoming increasingly complex. So:

How do you cut through the noise and deliver an experience that stands out?

Join us at the A’dam Tower and enjoy stunning views across Amsterdam as we explore the elements that create a winning customer journey. You’ll hear inspiring keynotes, gain actionable insights, and network with leading global businesses.

Why should you attend?

Learn web psychology

Discover the psychological dynamics behind consumer behavior in our keynote.

Give your traveler experience a lift

Explore how to drive conversions and power your growth from our in-house experts.

Network with peers

Share ideas with the world’s leading travel companies and find solutions together.

Have fun

Great food, amazing views, drinks, music, and much more.

Nathalie Nahai

Web psychology, ethics & the science of online behaviour

Nathalie is an international speaker and author of the best-selling book, Webs of Influence: The Psychology of Online Persuasion. Her work explores the intersection between persuasive technology, ethics and the psychology of online behaviour. As a speaker, Nathalie likes to explore the psychological dynamics behind consumer behaviour and teach people how to ethically apply behavioural science principles to enhance their website, content marketing, product design and customer experience.

Nathalie Nahai

Web psychology, ethics & the science of online behaviour

Nathalie is an international speaker and author of the best-selling book, Webs of Influence: The Psychology of Online Persuasion. Her work explores the intersection between persuasive technology, ethics and the psychology of online behaviour. As a speaker, Nathalie likes to explore the psychological dynamics behind consumer behaviour, and teach people how to ethically apply behavioural science principles to enhance their website, content marketing, product design, and customer experience.

When

2nd, April 2020, 1.00pm

Where

A'DAM Tower 1 Overhoeksplein Amsterdam NH

Overlooking the IJ waterfront, the iconic A’dam Tower offers staggering views across Amsterdam. We’ll be in the deluxe penthouse on the 16th floor.

Places are limited, so RSVP as soon as possible.

*Please provide a mobile phone number so we can let you know of any last minute changes.

When

2nd April 2020, 1.00pm

Where

A'DAM Tower

1 Overhoeksplein

Amsterdam, NH

Standing tall above the IJ waterfront, the iconic A’dam Tower offers staggering views across Amsterdam. We’ll be in the deluxe penthouse on the 16th floor.

Places are limited, so RSVP as soon as possible.

*Please provide a mobile phone number so we can let you know of any last minute changes.

“Customer expectations are not simply that you’re able to sell across channels but also that the whole experience is intuitive and fluid.”

Dominique Essig, Chief Experience Officer

Speakers

Taco Carlier

Co-Founder - Van Moof

Jason Macklin

Director of Payments - Microsoft

Speakers

Taco Carlier

Co-Founder

Van Moof

See full bio

Jason Macklin

Director of Payments

Microsoft

See full bio

Speakers

Taco Carlier

Co-Founder

VanMoof

See full bio

Jason Macklin

Director of Payments

Microsoft

See full bio

Iryna Agieieva

Senior Product Manager Payments
Booking.com

See full bio

Mark Hopwood

Technical Services Director
Vue Cinemas

See full bio

Jason Macklin – Microsoft

Building a dedicated payments team

Regulation, reporting, and fraud costing your business time and money? It’s time to build a strong payments team to help you grow faster than ever before. Find out why and how to get started with a solid payments team and learn how to share knowledge internally to build a solid team.

We’ll hear tips and tricks on our panel consisting of different industry specialists, with the first panelist Jason Macklin of Microsoft already confirmed.

Workshops

Our industry experts will host in depth presentations throughout the afternoon with different focuses for each one. You can choose which is most relevant to you using the contact form. Please have a read through the descriptions to see which you would prefer, whether it be payments expertise or strategic business focus.

Strategic approach

Unified Commerce

• Learn about the potential of payments data to support loyalty and shopper insights.
• Discover the new possibilities of customer engagement in store.
• See live use cases during an interactive session.

Payments team

• How to scale a payments team across geographies and focus areas, with a framework on starting up versus scaling.
• Answer the age-old question of where payments fits in an organization structure.
• How to focus on payments as a value-add and not a cost-center.

Hospitality

• Optimizing your payments setup to increase guest satisfaction.
• Build a payments business case in a complex ownership structure.
• Achieve operational efficiency with a global payments strategy.

Local payments

• How to reach shoppers in India / China / Japan / EMEA.
• What benefit will local payment methods have for your point of sale.
• New payment methods in Europe such as Open Banking.

PAYMENTS-FIRST APPROACH

Network tokens

• Increase lifetime value from one-click payments.
• Explore incremental authorizations in ride sharing, retail and gaming.
• Profit from real-time account updater.

Payments team

• Learn how PSD2 has impacted merchants’ businesses.
• Gain insight into the future of authentication. What challenges and opportunities are still ahead of us?

Point of sale

• Getting started with our point of sale solution in 6 easy steps.
• Designing the best mobile point of sale experience for your stores.
• Shopper input, data enrichment and analysis.

Workshops

Our industry experts will host in depth presentations throughout the afternoon with different focuses for each one. You can choose which is most relevant to you using the contact form. Please have a read through the descriptions to see which you would prefer, whether it be payments expertise or strategic business focus.

STRATEGIC APPROACH

Unified Commerce

Payments team

Hospitality

Local payments

• Learn about the potential of payments data to support loyalty and shopper insights.
• Discover the new possibilities of customer engagement in store.
• See live use cases during an interactive session.

• How to scale a payments team across geographies and focus areas, with a framework on starting up versus scaling.
• Answer the age-old question of where payments fits in an organization structure.
• How to focus on payments as a value-add and not a cost-center.

• Optimizing your payments setup to increase guest satisfaction.
• Build a payments business case in a complex ownership structure.
• Achieve operational efficiency with a global payments strategy.

• How to reach shoppers in India / China / Japan / EMEA.
• What benefit will local payment methods have for your point of sale.
• New payment methods in Europe such as Open Banking.

Payments-first approach

Network tokens

PSD2

Point of sale

• Increase lifetime value from one-click payments.
• Explore incremental authorizations in ride sharing, retail and gaming.
• Profit from real-time account updater.

• Learn how PSD2 has impacted merchants’ businesses.
• Gain insight into the future of authentication. What challenges and opportunities are still ahead of us?

• Getting started with our point of sale solution in 6 easy steps.
• Designing the best mobile point of sale experience for your stores.
• Shopper input, data enrichment and analysis.

Workshops

Our industry experts will host in depth presentations throughout the afternoon with different focuses for each one. You can choose which is most relevant to you using the contact form. Please have a read through the descriptions to see which you would prefer, whether it be payments expertise or strategic business focus.

STRATEGIC APPROACH

Unified Commerce

• Learn about the potential of payments data to support loyalty and shopper insights.
• Discover the new possibilities of customer engagement in store.
• See live use cases during an interactive session.

How to build a payments team

• How to scale a payments team across geographies and focus areas, with a framework on starting up versus scaling.
• Answer the age-old question of where payments fit in an organization structure.
• How to focus on payments as a value-add and not a cost-center.

Hospitality

• Optimizing your payments setup to increase guest satisfaction.
• Build a payments business case in a complex ownership structure.
• Achieve operational efficiency with a global payments strategy.

Local payment methods

• How to reach shoppers in Asia, Africa and Europe.

• What key payment trends are influencing shopper’s preference

• What questions should you ask your PSP concerning Local Payment Methods? (chargeback risk, expected conversion, uplift, features)

Payments-first approach

Better approval rates with network tokens

• Increase lifetime value from one-click payments.
• Explore incremental authorizations in ride sharing, retail and gaming.
• Profit from real-time account updater.

PSD2 Strong Customer Authentication

• Learn how PSD2 has impacted merchants’ businesses.
• Gain insight into the future of authentication. What challenges and opportunities are still ahead of us?

Point of sale

• Getting started with our point of sale solution in 6 easy steps.
• Designing the best mobile point of sale experience for your stores.
• Shopper input, data enrichment and analysis.

Sessions

Clear your calendar - It's going down! Splash Blocks kicks off on April 20th, and you're invited to take part in the festivities. Splash HQ (122 W 26th St) is our meeting spot for a night of fun and excitement. Come one, come all, bring a guest, and hang loose.

Quick Solutons

So Fresh